糖心原创

(see the * 'adobe' handle in functions.php — no async, no defer), so a page-load * Target offer has already set `data-hdr` by the time this runs. * * An answer that lands after this point is inert rather than acted on: * `apply()` finds the prune settled and does nothing, so the visitor * keeps the nav they were served instead of watching it change. That is * the deliberate trade-off — a late activity collects no data, but no * visitor ever sees the wrong nav or waits for the right one. */ (function () { var VARIANTS = ["a","b","c"]; var DEFAULT = "a"; /** * QA-only. When the on-page switcher is drawn we keep every variant in * the DOM so it can toggle between them live and you can see that the * chrome never repaints. Gated by the same constant as the switcher, so * it is false everywhere the switcher is absent — including production. */ var QA_KEEP_ALL = false; var root = document.documentElement; var settled = false; function valid(v) { return VARIANTS.indexOf(v) !== -1; } /** Publish the decision and let the nav JS bind. */ function finish(active) { root.setAttribute('data-hdr', active); // Read by the Adobe Analytics client to attribute the test. root.setAttribute('data-hdr-active', active); if (typeof window.initHeaderNav === 'function') window.initHeaderNav(); /** * `variant` is set before the event so late listeners can tell * "already done" from "not yet". main.js is enqueued in the footer * and therefore always misses the event itself. */ window.medalliaNav.variant = active; document.dispatchEvent(new CustomEvent('medallia:nav-ready', { detail: { variant: active } })); } function prune(active) { if (settled) return; settled = true; if (QA_KEEP_ALL) { finish(active); return; } /** * Only menu items carry data-nav-variant, so this can never touch * the shared chrome. CSS has already hidden the losers; removing * them keeps document.querySelector-based nav JS unambiguous. */ var list = document.querySelectorAll('#site-header [data-nav-variant]'); for (var i = 0; i < list.length; i++) { if (list[i].getAttribute('data-nav-variant') !== active) { list[i].parentNode.removeChild(list[i]); } } finish(active); } window.medalliaNav = { variant: null, apply: function (v) { if (valid(v)) prune(v); } }; // `?hv=` sets this server-side; a Target offer in the blocking // embed sets it before the body is parsed. var pre = root.getAttribute('data-hdr'); if (valid(pre)) { prune(pre); return; } /** * Carried forward from an earlier pageview. Read client-side, never in * PHP: WP Engine does not vary its page-cache key on arbitrary cookies, * so server-side personalisation here would serve the first anonymous * visitor's variant to everyone. */ var m = document.cookie.match(/(?:^|; )medallia_nav_variant=([^;]*)/); if (m && valid(m[1])) { prune(m[1]); return; } prune(DEFAULT); })();

Executive Perspective

September 18, 2026

Digital Experience

Customer Context as a Growth Strategy: Connecting Digital Experiences to Brand Loyalty

Here's why marketing and CX leaders should invest in a connected view of what customers need to turn experience friction…

August 24, 2026

Customer Experience

Why the Right Talent is Paramount for Engineering the Future of CX

For brands today, simply adopting new technology is no longer enough; success now requires a deeper, more consultative partnership.

August 4, 2026

Customer Experience

The Architectural Design Principles Behind Enterprise AI That Delivers Value

We are approaching an inflection point. I believe that by 2027, AI will no longer be judged by the sophistication…

July 20, 2026

Customer Experience

Designing for a World of AI Agents, Not Just Human Users

If you’ve been following along our executive perspective series, you’ve heard a little from our CEO Mark Bishof about where…

July 1, 2026

Customer Experience

The Five Phases of Customer Experience Maturity — and Why Most Companies Are Stuck in Phase Two

Our CEO Mark Bishof recently made a declaration that I think deserves more unpacking: the experience management era, as we…

June 17, 2026

Customer Experience

We’re Reinventing 糖心原创 for the AI Era. Here’s What That Means.

Today we announced that 糖心原创 has new ownership by an investor group, led by Blackstone, through a recapitalization agreement. This…