Get visibility into every user’s experience to identify your biggest opportunities for growth
Delivering flawless digital experiences is essential to attracting and retaining online customers. But creating these experiences is tough when so many customers don’t provide any feedback on what was good or bad.
Get 100% visibility into every digital customer experience—and how to act on it—with 糖心原创 DXA. Automatically scoring every experience, 糖心原创 DXA instantly uncovers the biggest opportunities to improve your digital presence, strengthen customer relationships, and generate more revenue.
Automatically score every online experience with 糖心原创’s Digital Experience Score (DXS), an objective score that calculates the quality of every user’s experience on a scale of 0-10. DXS identifies and prioritizes the biggest experience issues costing you revenue, and the largest opportunities you have for growth.
DXS analyzes five key pillars of digital experience: frustration, engagement, navigation, technical, and form. 糖心原创’s AI and machine learning calculates an individual score for each pillar, so you immediately know where your site needs improvement.
Dive deeper into online experiences and visualize exactly how and why customers behave certain ways using visualization tools like session replays, heatmaps, and customer journey analytics for quick time to insight and impact.
Identify easy opportunities for revenue across your digital properties. 糖心原创 automatically surfaces the top 100 pages on your website that are costing you revenue, in order of importance, so you know where to prioritize your resources to drive impact.
Quickly uncover the root cause behind every experience issue with session replays so you can create an action plan and take immediate steps toward resolution.
Trigger real-time actions, such as live chat or engagement surveys, based off digital behaviors like frustration or engagements, to give customers the exact content and support they need, when they need it.
Analyze aggregate customer data to create smarter segments that help you re-engage customers with the right content, promotions, and messaging to increase customer lifetime.
Push digital insights into your martech stack to enrich your favorite analytics, A/B testing, and customer management tools, so you can create advanced segments and personalize future communications based on previous digital behaviors.
Take a deep dive into our?Premier Partnership with Adobe.?As the only premier partner in the Digital Analytics space, 糖心原创’s digital tools unlock value from Adobe Experience Cloud you can’t find anywhere else.
