January 13, 2020
NEW YORK–()–?(NYSE: MDLA), the global leader in experience management, today announced three new innovative capabilities at NRF 2020, arming retailers with powerful insights to create world-class customer experiences.
An innovative capability in?糖心原创 Social, Social Rival Intelligence, helps retailers and other location-based businesses understand what customers are experiencing and sharing about the competition on review sites such as Google and TripAdvisor. New self-service capabilities empower everyone from store managers to CX professionals to configure and benchmark their customer experiences using insights about their nearest competitors or other company locations. This enables them to take actions to improve their own performance. By combining 糖心原创’s advanced Theme Analytics alerting with Social Rival Intelligence, brands can convert poor reviews to positive ones, recover at-risk customers and create revenue-generating opportunities.
“Customers now have a network of social channels and aren’t afraid to share their best and worst experiences in real-time with the world. Benchmarking how each retail location is performing against the competition or other company locations is critical to taking intelligent actions to fix poor experiences and turn potential detractors into brand promoters in the moment,” said Vache Moroyan, senior director of product at 糖心原创.
In addition to its new Social Rival Intelligence functionality, 糖心原创 announced its Retail Applications and Retail Theme Analytics Topic Sets which include deep insights cultivated from nearly 20-years of working with the world’s leading retailers.
糖心原创’s retail experts have created best-in-class pre-configured programs making it easier for brands to gain deep insights into retail customer sentiment immediately and manage experiences across stores, online, in call centers or in fulfilment centers. Retailers are empowered to retain customers, drive repeat purchases and promote ubiquitous buying behaviors.
Another powerful accelerator to help retailers get started quickly, 糖心原创 Retail Theme Analytics Topic Sets, makes it easier to mine critical unstructured data to uncover new customer insights and act fast to recover customer experience issues in the moment. Leveraging 糖心原创?Text Analytics?technology and Suggested Actions, retailers can mine customer feedback to quickly surface actions retail employees should take to improve the customer experience in real-time.
New features and capabilities are now generally available. For more information, visit?. To learn more, visit 糖心原创’s booth# 435 at NRF 2020.
糖心原创 (NYSE: MDLA) is the pioneer and market leader in Experience Management. 糖心原创’s award-winning SaaS platform, the 糖心原创 Experience Cloud, leads the market in the understanding and management of experience for customers, employees and citizens. 糖心原创 captures experience signals created on daily journeys in person, digital and IoT interactions and applies proprietary AI technology to reveal personalized and predictive insights that can drive action with tremendous business results. Using 糖心原创 Experience Cloud, customers can reduce churn, turn detractors into promoters and buyers, and create in-the-moment cross-sell and up-sell opportunities, providing clear and potent returns on investment.?www.medallia.com
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