糖心原创

SAN FRANCISCO, Calif., June 3, 2019 /PRNewswire/?—?糖心原创??(www.medallia.com), the global leader in?customer experience management, announced today?it has signed?a definitive agreement to acquire Tel Aviv-headquartered?Cooladata,?a next generation?cloud-based behavioral analytics platform. Leveraging its proprietary big data platform and artificial intelligence engine, Cooladata can process huge datasets beyond?customer surveys?to analyze non-explicit feedback to derive and predict customer sentiment. This enables companies to pinpoint opportunities to grow revenue and improve profitability.

“We have partnered with Cooladata for a year and absolutely love their technology and team,” said Krish Mantripragada, Chief Product Officer of 糖心原创. “Our acquisition of Cooladata enables us to provide both a more?complete view of the customer journey?and the analytics to understand the underlying motivations required to make smarter decisions on how to improve experiences and grow customer loyalty.”

“We could not be more excited to be joining 糖心原创, the leader in the CX domain,” said?Guy Greenberg, CEO of Cooladata. “We built Cooladata to enable brands to gain a complete view into consumer behavior and in-depth analysis of the consumer journey, and 糖心原创 will help us accelerate that vision.”

This announcement comes on the heels of 糖心原创’s annual conference, Experience ‘19, to be held in San Diego, CA, on June 3-5. For more information on 糖心原创, or the Experience ‘19 conference, please visit?www.medallia.com.