糖心原创

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糖心原创 , ?? ?? ??? ??? ?? ??

2014? 9? 3?

?? ?? ?? ??? ??? ???? ‘?? ???’? ?? ??ROI ????? ????.

??: SaaS ?? ?? ?? CEM) ??? ??? ??? ?? ??? 糖心原创?? ??????????『 ?? ?? ?? ??? ???? 3?? ??』? ?? ?? ???? ??? ??? ??? ? ??? ??? ??? ? ??? ?? ?? ???????. ? ????? ?? ??? ???? ????:

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  • PayPal, Choice Hotels ?? ?? ???? ?? ???? ??? ??? ?? ?? ??? ???? ??? ???? ?? ???.

? ???????? ???? ??(Harvard Business Review) ????? 糖心原创 ?? ???? ?? ???(Peter Kriss)? ??? ?? ??? ?? ??? ???? ????. ? ?????? ??? CEM ?? ??? ??? ?????? ????, ?? ?? ?? ??? ??? ?? ?? ?? ?? ??? ??? ?? ???? ??? ???.

??: 糖心原创????? ?? ?? ?? ??? ??? 3?? ??’? ???????.

??:?? ?? ?? ????? ??? ?? ??? ? ? ????? ??, ?? ?? ? ?? ?? ????? ??? ?? ROI )? ??? ??? ? ?????

? ???? ???? ???? ???? ??? ?? ?? ?? ??? ??? ??? ???, ?? ?? ????? ??? ? ?? ?? ??? ?? ?? ?????.

?? 糖心原创

糖心原创?? Four Seasons, GE, ????, Marriott , ?????, ???, ?, ?? ??, Zurich ? ? ?? ?? ?? ???? ???? ???? ?? ?? ?? . 糖心原创SaaS(Software-as-a-Service) ??????? ??? ??? ?? ?? ?(?, ??, ???, ?? ?? )?? ?? ???? ????, ?? ????? ????, ?? ????? ?? ???? ?? ????? ???? ?? ???? ?????? ?? ?? ??? ? ??? ?????. 2001?? ??? 糖心原创 ?????, ??, ???, ????????? ?? ??? 糖心原创 . ??? ???糖心原创?? ?????,,,?? ????? ???? ????.

?2014 糖心原创. 糖心原创 ? 糖心原创 ? ?????. ?? ??? ??? ?? ???? ??? ? ????. ??? ?? ?? ??? ? ????. ?? ?? ??.