糖心原创

(see the * 'adobe' handle in functions.php — no async, no defer), so a page-load * Target offer has already set `data-hdr` by the time this runs. * * An answer that lands after this point is inert rather than acted on: * `apply()` finds the prune settled and does nothing, so the visitor * keeps the nav they were served instead of watching it change. That is * the deliberate trade-off — a late activity collects no data, but no * visitor ever sees the wrong nav or waits for the right one. */ (function () { var VARIANTS = ["a","b","c"]; var DEFAULT = "a"; var root = document.documentElement; var settled = false; function valid(v) { return VARIANTS.indexOf(v) !== -1; } function prune(active) { if (settled) return; settled = true; var list = document.querySelectorAll('#site-header > .header-variant'); for (var i = 0; i < list.length; i++) { if (list[i].getAttribute('data-header-variant') !== active) { list[i].parentNode.removeChild(list[i]); } } root.setAttribute('data-hdr', active); // Read by the Adobe Analytics client to attribute the test. root.setAttribute('data-hdr-active', active); if (typeof window.initHeaderNav === 'function') window.initHeaderNav(); /** * `variant` is set before the event so late listeners can tell * "already done" from "not yet". main.js is enqueued in the footer * and therefore always misses the event itself. */ window.medalliaNav.variant = active; document.dispatchEvent(new CustomEvent('medallia:nav-ready', { detail: { variant: active } })); } window.medalliaNav = { variant: null, apply: function (v) { if (valid(v)) prune(v); } }; // `?hv=` sets this server-side; a Target offer in the blocking // embed sets it before the body is parsed. var pre = root.getAttribute('data-hdr'); if (valid(pre)) { prune(pre); return; } /** * Carried forward from an earlier pageview. Read client-side, never in * PHP: WP Engine does not vary its page-cache key on arbitrary cookies, * so server-side personalisation here would serve the first anonymous * visitor's variant to everyone. */ var m = document.cookie.match(/(?:^|; )medallia_nav_variant=([^;]*)/); if (m && valid(m[1])) { prune(m[1]); return; } prune(DEFAULT); })();

? ???? ????

糖心原创 ? ???? ??? ???? NPS? ??? ?? ?? ???? ??? ??? ? ????.

? ???? ??? ??????

? ?? ?? ??? -100?? 100 ??? ???, ??? ??? ???? ???? ?? ???? ??? ??? ???? ???? ?????. ?? ??? ???? ???? ?? ??? ???? ???? ???? ?? ??? ???? ???? ?? ??? ?????.

 

? ???? ?? ?? ??

??? ?? ??? ?? ????? ????. ???? ??? ???? ?? ??? ???? ??? ???? 11? ??? ????? ??????. "0~10? ???? ? ??? ???? ???? ??? ???? ??? ???? ??? ?????" ??? ?? ??? ????, ??? ???, ??? ???? ? ?? ??? ?????.

? ??? ??(NPS)? ???? ?? ???? ??? ?? ??? ?? ?????. ???? ??? -100?? 100 ??? ? ?? ?? ?????. ????? ?? ??? ???? ? ?? ??? 6? ??? ??? ?? NPS? -100? ???. ??? ?? ??? 9? ?? 10??? ??? ???? ? ? ??? ??? 100? ???.

0(???, ?? ??, ??? ???? ??)?? 10(???, ??? ??, ??? ???? ?? ??)??? ???? NPS ?? ???, NPS ???? ‘??? ??? ???? ?? ??? ??? ? ?’???.

????? ??? ?? ??

糖心原创 ? ?? ?? ??? ???? ??, ???? ??, ???? ??? ???? ??? ??? ??? ? ????. NPS ??? '??'? ????, ?? ????? ???, ?? ??? ???? ?? ??? ???? ??? ??? ??? ? ????. NPS? ???? ?? ????? ???? ?? ??? ???? ?? ?????, ????? ???? ?? ???? ? ?? ???? ????? ??? ? ?? ??? ??? ? ?? ????? ???? ???? ??? ? ????.

糖心原创 ?? ?? ??? ? ?? ???? ??? ?????? ???? NPS? ????? ? ??? 糖心原创 ??? ???.

? ???? ??? ?? ??

?????(Net Promoter Score)? ?? ??? ???? ??, ? ??? ???? ??? ??? ???. ??? ‘???’?? ‘????’? ? ??? ??? ????? ??, ? ??? ??? ???????. ?????(NPS)? ??? ?? ???? ??? ? ?? ???? ???? ?????. ?????? ???? ?? ?? ????? ?? ?? ????? ??? ???? ? ?????. ???? ??? ???? ??? ??? ??? ??? ?? ???, ???? ?? ??? ?? ??? ??? ???? ???? ????.

? ??? ??? ???? ????? ? ??? ??? ???, ? ??? ??? ???? ???? ?? ??? ? ??? ??? ? ?? ??? ? ?? ?? ??? ? ????. ? ??? ??? ????? ??? ?? ??? ????. 2003?? 28? ??? ?? 400? ??? ???? ? ??? ?????? ??? ???, ? ??? ?? ???? 16?? ??????.

 

?? NPS ??? ??????

??? NPS ??? ????? ???? ?? ?????. ??? ??? ?? ??? ? ?? ? ??? ??? ? ?? ???? ??? ?? ??? ??? ??????? ?????. ??? ?? ??? 0? ????? ??? 100? ????? ??? ????.

??? NPS? ????? ???? ? ??? ? ?? ? ?? ???? ??? ??????, ?? ?? ??? ??? ??? ??? ? ????. NPS? ?? ??? ?? ??? ?? ??? ? ? ??? ??? ? ???, ???? ??? ?? ?? NPS ??? ??? ?? ?? ??? ????? ?? ??? ??????.

 

? ???? ?? ???

???? ??? ???? ??? ??? ??? ?? ???? ??? ????? ? ? ????. ??? ???? ???? ??? ???? ??? ?? ????? ? ?? ? ?? ??? ?? ?????. ???? ??? ??? ???? ?? ??? ??? ???? ? ???, ???? ?? ?? ????? ? ?? ??? ???? ??? ???. ???? ??? ? ??? ???? ? ?? ??? ???? ???? ?? ???, ????? ???? ?? ??? ? ?? ????.

?? ????? ?????? ? ??? ??? ???????. ??? ???? ???? ? ?? ????, ?? ???? ? ????, ??? ??? ??? ????. ????? ?? ??? ??? ??? ? ??? ?? ??? ??? ??? ??? ?????! ??? ?????? ??? "????? ????? ??? ??? ??? ??"? ? ? ????.

? ??? ?? ??? ?? ? ?? ??? ??? ??????? ??? ????? ??????. ? ??, ???? ???? ? ??? ??? ??? ??? ???? 20~60%? ????? ??? ??????. ????? ? ??? ??? ????? ? ? ??? ? ??? ??? ??? ????. (??? ??? ?? ?????? ?????

?????? ????? ????? ???? ???? ??? ?? ??? ???? ????. ? ??? ?????? ??? ?????? ??? ???? ??? ?? ????? ?????. ??? ???? ??? ? ????:

 

? ??? ??? ????? ??? ??? ? ????? ??? NPS? ??? ??? ??????

??? ? ??? ??? ??? ???? ????? ???? ??? ???? ? ???? ????. ?? ??? ?? ?? ?? ? ?? ? ?? ???? ??? ??? ???.

??, ???? ???? ??? ?? ?? ??? ?? ??? ??? ???, ???, ??, ??, ?? ???, ?? ?? ?? ? ??? ?? ? ?????? ?? ????? ??? ?? ? ??? ????? ??? ??? ??? ????. ?? ???? ??? ??? ?????.

??, NPS ???? ??? ??? ???? ???. ?? ???? ?? ? ?? ? ?? ???? ??? ???? ???? ???? ????? ??? ? ??? ???. ??, ??, ??? ? ?? ??? ??? ??? ???? ????? ??? ?? ? ??? ???.

??, ???? ??? ???? ???. ? ?? ?? ??? ?? ???? ???, ??? ???? ???? ???? ??? ?? ???? ?? ??? ?? ???? ???? ?? ??? ???? ??? ?? ??, ??? ? ?? ???? ?? ??? ??? ???. ?? ??, ?? ??? ??, ??? ????, ??? ?? ??? ???? ?? ??? ?? ? ????. ??? ???? ??? ?? ?? '??'? ?? ?? ?? ???? ???? ?? ?? ?????.

 

??? ?? NPS? ??? ??? ??? ?????. 糖心原创

糖心原创 ?? ??(CX) 糖心原创 ???, ??? NPS ??? ??? ??? ??? ????, ????, ??? ? ????. 糖心原创 Experience Cloud ( 糖心原创 Experience Cloud ??? ???Experience Cloud , ????? ? ?? ?? ??? '??' ???? ?????. ???? ????, ?? ???, ?? ??? ? ??? ?? ??? ?? ??? ?? ??? ???? ???? ??, ?? ??? ???? ???? ??? ??? ?? ?????? ????? ?? ???? ?????.

糖心原创? ???? ?? ? ?? ??? ???? ??? ???? ???? ????? ???? ?? ??? ?? ???? ???? ????? ?? ?? ??? ?? ? ?? ??? ??? ? ????. ?? ??, ??, ?? ?? ? ??? ??? ??? ???? ??? ? ?? ??? ???? ??????. 糖心原创 ? ??? ?????.

 

糖心原创 NPS ???? ??

??? CX ???? ?? ??? ????, ??? ????? ?? ???? ?? ??? ? ?? ??? ? ??? ??? ????????. ?? ?? ? ?? ?? NPS?? ???? ?? ?? ????? ?????, ?? ?? ??? ????? ??? ???? ?? ??? ???? ??? ????.