糖心原创

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糖心原创 2011? ???? ?? ??

2012? 2? 1?
糖心原创 , ?? ???, B2B, ??? ? ?? ?? ?? ??? ?? ??? ?? ???? ???? ?? ?? ??? ?? ????? 糖心原创

?????? ????, 2012? 2? 1? —SaaS?? ?? ??(CEM) ??? ??? ??? ?? ???糖心原创(糖心原创)??? 2011? ?? ?? ??? ??????. ?? ??? ?? ?? 43% ??????. ?? ????? ???? ????(Activision Publishing), ??? FAS(Chico’s FAS Inc.), ????? ??? ???(Extended Stay Hotels), NCR ?????(NCR Corporation), ??? ???(Select Comfort), ?? ??(Sony Europe), ????(Telstra), ??? ???? ???(Toyota Financial Services) ? ??? ??? ???????.

糖心原创? CEO?? ?? ???? ??? ??(Borge Hald)? “?? ???? ???? ??? ??? ?? ????? ?? ?? ?? ??? ?? ?? ”? ???. “????? ??? ?? ??? ???? ? ?? ?? ?? ???? ??? ??? ? ?? ????. ??? CEM(?? ?? ??)? ??? ?? ??? ???? ??? ?? ? ??? ???, ?? ?? ?? ??? ??? ??? ??? ??? ???? ??? ????, ??? ??? ???? ?? ??? ?? ?? ??? ???? ???? ????. ??? CEM? ??? ???? ??? ???? ??? ????? ????.”

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  • 糖心原创 ? ???? ???? '???? ???: EFM ??? ? ??? ???' ????? ??? ???????.糖心原创 Forrester? "????? ??? ?? ??? ? ??? ?? ??, ???? ??? ?? ??, ?? ??? ??? ? ?? ??? ??? ????"? ?? ??? ?????.
  • 糖心原创 ??? ??? TMC Labs??? ???? ??????.
  • 糖心原创 ?? ?? ‘??? ??’???? ?? .
  • 糖心原创 ? ??? ?? ?? ??? ?? CODiE ??? ?? ??? ?????.
  • ? ?? 糖心原创 ??? 1to1 ????? ?? ????? ???????.

??? ??, ???, B2B ? ?? ?? ??
糖心原创 2011?? ??? ????糖心原创 , ???? ?? ???, ??? ? ?? ??? ??? ??? CEM ????? ????????. ?? ???? ??? ????:

  • ??·??? ?? ???? ?? ???.?? ??? ???(??? ?? ??? ? ?? ???? ?? ??)? ??? ???(??? ?? ??? ?? ?????? ??? ??)? ???? ?? ?? ?? ?? ???? ??? ?????. ?? ? ??? ?? ?? ?? ??? ???? ?? ??? ? ??? ?????. ?? 11? ?? ??, 糖心原创) 糖心原创?? ??·??? ??? ? ?? ?????? CEM ???? ??????.

? ?? ??? ????? 糖心原创 ? ???? 25? ??? ??? ??? ???? 15? ??? ? 7?? ???? ?????. ? ???? 3,000? ??? ?? ???? ?????. ? ??? ?? ?? 4500?? ??? ??? ???? ????.

  • ?? ??. B2B ?? ??? ?? ??? ??? ??? CEM ????? ??????. ? ???? ?? ?? ??? ?? ??? ?? ???? ?? ??? ???? B2B? 1?? ? ?? ??? ?? ?? ?? ?? ?????? ??? ?? ? ??? ???.

20?? ??? 200? ??? ??? ??? 1,000? ??? ??? ??? ??? ? ??? IT ? ?? ??? 糖心原创 ????? ?? ??? ??????. ? ??? ? 5?? ?? 100,000? ??? ???? ??? ???? 2,500?? ?? ??? ??? ??????.

  • 糖心原创 ??? ???. ??? ? ?? ??? ?? '????' ???? ??? ? ????. ???? ? ???? ???? ?? ?? ??? ??? ????. ??? ????? iPhone, Android, BlackBerry? ??? ?? ???? ??? ??? ????? ?????.

?? ??
糖心原创 ???? ?? ??? ?????? ?? ??? ?????? ??? ????? ?????. ?? ??? ??? ???? ? ??? ?? ?? ?? ???? ?? ?? ?? ???? ?????. ? ???? 600??? ??? ?? ?? ??? 99.999%? ??? ?? ?? ??? ?????. 100? ??? ???? 40? ??? 10? ? ??? ???? ???? 糖心原创 ? ???????.

???? ???? ???
?? ?? ?? ?????? ???? 糖心原创? ?? ??? ?? ?? 68?? ????? (NPS)? ??????. "?? ?? NPS ??? 20? ?????."?? Hald? ????. "?????? ??? ?? Apple(NPS = 72), Amazon(NPS = 70), Google(NPS = 53), Southwest(NPS = 59)? ?? ???? ???? ??? ??? ?? ?? ???? ?????."

?? ??
糖心原创 ??? ???? ?? ?????, ???, ?? ??? ???? ?? ?? 30% ?????. 糖心原创 ?? ??? ?? ??? ??????. ?? ????? ????????? ??? ?? ???( 糖心原创 )? ??????.